Outdoor Advertising Re-Imagined! Outdoor advertising is about to get a makeover, and you won't believe what we've got in store!
WHAT WE DO
We sell advertising space to national advertisers, most of whom already advertise on billboards and other Out-Of-Home (OOH) media. We place the ads directly on the sides and rear doors of semi-trailers operated by trucking companies and trailer leasing companies that run primarily dry trailer and refrigerator trailers with smooth, hard sides.
We give our advertisers a portal to see their ads in progress–showing where the ads are traveling and how many impressions, on average, they are getting every month. We give our trucking company partners a portal to see their trailers that are enrolled, the ad campaigns running on their trailers, and how much those ads are contributing to their bottom line profit.
We will coordinate and manage the production process through a network of vinyl wrap companies located in the major trucking hub cities. The production process includes transferring artwork images from advertisers to the wrap companies, the film printing process, the prep and installation of the wraps on-site at the trucking terminals and trailer leasing yards, and the eventual removal of wraps to place those trailers back in service with other advertisers.
We will work through a network of trucking companies with operations in the major trucking hubs. As part of the agreement to allow us to wrap their trailers, the trucking companies and trailer leasing companies will participate in a revenue sharing program.
BIG RIG VISION
To expand the national advertising industry into unique and as-of-yet unused media of over-the-road semi-trailers. To provide a more effective platform for national advertisers to reach America. We believe that honoring our veterans and providing them with the necessary resources to succeed is not only a duty, but also a privilege that aligns with our company’s values and mission.
WHY USE US
Advertisers
If you already advertise on billboards on a national basis, or if you are considering billboards, Big Rig Ads is a natural addition to your advertising program. Consider these questions.
How many billboards do you need to purchase to cover the entire country?
How do you reach the majority of miles of roadway that do not have any billboards?
How do you enhance visibility of billboard ads that are hundreds of feet off and above the roadways, and visible only from one direction? How do you get drivers and passengers to see those billboards, when most people ignore billboards?
How do you get viewers to respond to a billboard they pass by in a few seconds before they can read all the info? What about the digital billboards that change to the next ad before viewers can read your ad?
Your Big Rig Ads will be on the roadways, mingling in traffic, visible from all directions. You can’t miss them, hard to ignore! Your Big Rig Ads will be traveling across all roadways including the majority of miles that do not include any billboards — and traveling with millions of vehicles every month.
Big Rig Ads has developed proprietary technology to mesh satellite tracking data with traffic count data. This technology reflects CPM (cost per thousand impressions) for every segment of roadway across the country. We give our advertisers a portal to see their ads in progress–showing where the ads are traveling and how many impressions, on average, they are getting every month.
Big Rig Ads can include a QR code that passengers can scan to get instant interaction with YOU!
Big Rig Ads … Outdoor Advertising Re-Imagined!!!
Trucking Companies
We enhance your bottom-line profits without any investment on your part or changing the way you operate your business. How do we do it?
We connect our national advertisers with our trucking company partners. Large, multi-billion dollar advertisers are interested in better ways to spread their messaging across America. Trucking companies are looking for ways to enhance their bottom line and remain competitive. In today’s environment, trucking companies have to tackle skyrocketing fuel and parts costs, out-of-control regulations, supply chain issues, and driver recruiting and retention challenges. At Big Rig Ads, our goal is to enhance your profit with the least interference to your operation.
At the time of this writing, we know of no other company doing what we do. So the real question is why use Big Rig Ads versus doing it yourself?
Ask yourself these questions:
Do you want to re-train and redirect your salesforce to bring in national advertising accounts, possibly reducing their results in closing freight sales?
We already have national multi-billion dollar companies interested in advertising on your trailers.
Do you want to launch an unrelated division in your company and/or build an entirely new salesforce—essentially building a new business that is technically not transportation related–with all the related expenses, but no assurance of success or profitability?
Why distract yourself from your mainline business activities and invest in another business model, when we are already doing it for you–with no cost to you?
Do you have expertise in outdoor advertising? Do you have a way to provide advertisers with cost-per-thousand impressions data that overlays with trailer mapping data to show advertising effectiveness?
We have a combination of advertising and transportation expertise. We have relationships with major advertisers. We have developed proprietary technology to mesh satellite tracking data and dynamic traffic count data, mapping out the entire country to show average daily traffic count/view impressions for each wrapped trailer as it travels around the country.
Do you have expertise in trailer-wrapping production and Project Management?
We already have an experienced team of experts in vinyl wrap film printing and laminating, installations, and project management.
Big Rig Ads brings you extra profit every month, for every trailer enrolled in our program and in service.
MEET OUR TEAM
Angelo DiStefano
President, Founder, CEO
Angelo earned his Masters in Business Administration from Vanderbilt University’s Owen Graduate School of Management. Before graduating, he started a job with Medlin-Wherry Companies as Comptroller. In less than a year, he completely converted all the companies from a manual bookkeeping system to a fully automated accounting and job-costing system and installed a network of computers in the main office. As Comptroller, he was responsible for the real estate sales company, the construction company, the land development company and every development partnership.
In his next venture, Angelo joined a business school classmate in a Home-Health start-up as Comptroller, then sought and secured $1.6 million in venture capital financing to scale the business across multiple states.
A few years later, Angelo started Florida Profit Solutions, a magazine totally supported by advertising revenue. While developing the publication, he met his wife-to-be, Gari Goldberg. Together they generated consistently increasing ad sales volume and curated content from various industry experts to create a magazine-based consultant for local small business owners and managers.
Next, Angelo made an industry change, and again with his wife, Gari, built a trucking operation with a truck-driver leasing company, a small fleet of trucks, and a U-Haul dealership—growing to over $1 million in revenue the first year. He implemented the accounting systems, dispatch system, operational procedures, and DOT qualification and compliance programs.
Angelo and Gari later launched an Exit Realty franchise and built the brokerage to over 30 agents in less than 2 years. He managed the office and the entire accounting and transaction processing operations.
Angelo’s hobbies are boating, water skiing, snow skiing, dancing and reading.
Gari Goldberg-DiStefano
Executive Vice President, VP Sales
Gari earned her Bachelor-of-Science from C.W. Post/Long Island University, Magna Cum Laude, with a triple degree in Elementary Education, Special Education, and Early Childhood Education.
Gari has served in outside sales and as Vice President of Sales and Marketing, Trainer, and Recruiter in several industries including Real Estate, medical and surgical instruments, office equipment, executive recruiting, banking products, Merchant Accounts, and transportation.
Early in her career, as a rookie with Bank of America, Gari exceeded a revenue threshold of $100 million in Traveler’s Cheques, foreign currency, and economic forecasting products. She also sold Employment Services franchise operations (TempForce, HealthForce, and Private Label) and trained franchisees and their staff.
Gari met Angelo while he was developing a publication to help small business owners and managers operate their businesses more profitably. Gari collaborated in most functions, but was primarily responsible for advertising sales. Her sales success necessitated several expansions in business-related content to match the growing advertising volume.
Gari partnered again with her husband, Angelo DiStefano, in building a transportation business that included a small fleet operation, a driver leasing business (truck-driver temp agency), and a U-Haul dealership. She developed the recruiting program and was responsible for keeping the fleet and the driver leasing business staffed with drivers and fulfilling trucking clients needs for temp drivers. She also streamlined the driver DOT qualification process down from the industry norm of one week to a remarkable 48 hours.
In the next venture, Gari partnered with Angelo to build an Exit Realty Franchise operation in the Green Hills and Belle Meade markets of Nashville,TN, recruiting to an agent roster of over 30 agents in less than 2 years, while Angelo managed the office.
Gari’s hobbies include Ballroom and Tap dancing, twirling Praise banners, Teaching and playing Mah Jongg, sailing, reading, and writing. Gari is a published author as well.
Joseph Edediah
Chief Technology Officer
Joseph is a former NASA contractor and worked as a Software Engineer. Following that experience, he was a Lead Engineer at Booz Allen Hamilton, and currently he is Senior Solutions Architect at a major Big Data company. He is expert in several areas including big data and data mining, database development and management, mapping technologies, cryptography, network systems, website development — just to name a few. He is continuing to develop our infrastructure, data sharing portals, all technology, including our proprietary system compiling Annual Average Daily Traffic (AADT) count data mapped out on every mile of roadway in the country and merging that data with real-time tracking information from the satellite tracking devices from every trailer we wrap.
Scott Long
Director of Video Productions
Currently President/CEO of Encore Media, Inc., a Post Production Company located in Nashville, TN.
Scott was previously Vice President of Creative Services for MPL Media 1992-2007 and Sr. Editor for POST MASTERS from 1987-1992. Before that, he was Audio Engineer and Video Editor for Country Music Artist/Actor Jerry Reed’s “TSC Film and Video” 1981-1987, where he designed the audio systems for the post facility. Scott was also Chief Audio Engineer at “Real To Reel Recording Studios”.
His skills include management and operation of successful Post Production and Media Companies and includes experience as Sr. Video Editor on systems like – AVID DS, AVID Media Composer, Final Cut Pro, Adobe Premiere (Adobe Suite) and as Film and Video Colorist on Assimilate Scratch.
Scott was one of the first in the Southeast region to design and author DVD and BluRay releases for commercial production, having produced well over 1000 titles, including The Rolling Stones, Motley Crue, Joe Bonamassa, Billy Graham, George Harrison, Tony Bennett and numerous others. He was featured in “DVD Design Workshop”, a designer’s introduction to DVD menu design and DVD authoring for Robin Williams, John Tollett & David Rohr.
His other skills include Closed Captioning, Encoding/Transcoding/Conversion, and he has been a featured panelist and presenter for numerous professional manufacturers including: SONY, BTS Thomson Broadcast, VGV Inc., Sonic Solutions, and Demo Artist at N.A.B (National Association of Broadcasters).